WTF is Meerkat App?! : How to use the hottest livestreaming video app

Talk about capturing the moment, add ‘real-time’ to that phrase now. According to the Wall Street Journal, Meerkat App registered 15,000 users in the first week of their launch

Roughly 17 days ago, Meerkat took the digital space by storm, one live video stream at a time. If you think back over the past 25 years, there have been several momumental moments in history that were caught by reporters, journalists, and photographers alike.

Today history is still happening on a daily basis, but the only difference is that we now have the opportunity to capture it has it happens or in real-time thanks to technology like live streaming video.

Livestreaming is nothing new, Meerkat, is an extremely simply iPhone app, that makes streaming live video even easier.

Meerkat links with Twitter accounts, allowing one person on one side of the phone, stream a live video feed of whatever they choose, or a video selfie of course.

How do you use? It’s quite simple:

  1. Download the Meerkat App.
  2. Sign up by logging in with your Twitter account.
  3. You can either “Stream” right away or ‘Schedule’ a stream for a later time.
  4. Aaaaaand you’re LIVE!

Once you’re live, you’ll see how many people are joining your stream because their profile pic will show at the top of your screen as well as a running count of viewers. Viewers can ‘like’, ReTweet and comment on your stream. All comments posted to the stream are sent as tweets as well. After your livestream is over, Meerkat App gives you the option to save the video archive. This can be used for future content, event recaps, etc.

Like any social platform, there are rules! Here are The Rules of Meerkat:

The-Rules-of-Meerkat-App

“[Meerkat has] been very effective for me,” says Gary Vaynerchuk, an Internet personality and entrepreneur whose use of social media and viral video has netted him more than 1.3 million Twitter followers. Vaynerchuk has used Meerkat to broadcast behind-the-scenes peeks of his YouTube programThe #AskGaryVee Show. When you use Meerkat to share video, it automatically tweets a message that says you’re broadcasting live, with a link people can click to watch.

Gary-Vaynerchuk-Meerkat-App-Gabe-Villamizar

 

(photo cred: http://bit.ly/1xaVDpV)

On recent quote via Time.com, my buddy Gary Vaynerchuk has this to say about the relevant use and rapid growth of Meerkat App – “Within a few minutes, 500 to 800 people are watching me live, at any given time,” says Vaynerchuck. “That is insanity, if you think about it . . . and don’t forget, I am a 39-year-old male who talks about business, so my demo isn’t the most native to this.”

Twitter is about to change, in a BIG way…

Analysts have been having a field day with Twitter citing that they are not doing enough to improve the product and growth path for users.

Twitter hosted their first-ever Analyst Day event, where the Twitter team promised to launch new features to the platform such as, messaging, a video creation tool and content curation features, among other services, in the coming months to make the social network more engaging to new and existing users.

Read more here: http://on.mash.to/1pVEcG2 via Mashable

[STATS] Social Media in 2014

Not too long ago, it was said that Facebook was struggling with attracting that of the younger generation as most prefer an ‘alternative’ to Facebook.

Twitter is apparently struggling with a stock price plummet.

Here are some actual statistics to see how healthy social media channels are in 2014…

Read more here: http://bit.ly/1xn7GMK

Twitter Now Lets You Listen to iTunes, SoundCloud Tracks

There’s a beat now included in your Twitter feed.

Yesterday Twitter launched the new audio feature that allows you to click on tracks and listen to the music while scrolling through thousands of tweets without being uninterrupted.

Soundcloud

In addition, Twitter has partnerted with Apple to let users listen to certain tracks and buy the music directly from the iTunes store, but Twitter won’t get a cut of the purchase, said a person familiar with the matter.

Read more here: http://on.wsj.com/1FckA4L

Twitter Now Offers Analytics

Twitter now offers it’s users analytics via the Twitter Dashboard. The tool was originally launched in July, but only available to advertisers and verified users. Now, the average Joe will have access to it.

The Wall Street Journal wrote a great post about the new feature being rolled out.

Check out the entire post here: http://on.wsj.com/1lxdPDW

#SocialFresh EAST 2014 [RECAP]

Social Media Event ‘#SocialFresh EAST’ moves to Orlando for 2014

If you currently handle Social Media for your company OR you are a business owner that is currently handling your own Social Media then this conference is a MUST!

I’ve been affiliated with SocialFresh for the past 3 years and I’ve been to 4 events on each coast and I must say, every time I walk away “refreshed” (pun intended) with new knowledge and a better understanding of Social Media!

This event always sells out, so don’t delay. It’s practically in the neighborhood, just 4 short hours north in Orlando on Thursday 07/18-19!

Grab your ticket TODAY => http://bit.ly/SFEast2014

Use promocode: SocialMediaSUCKS for 10% OFF your seat!

Social Media is no longer a “should” it is now a “MUST” – the important thing to think about is how much business you may be losing out on by NOT using social to tell the story about your brand, it’s VITAL!

Word of mouth is at an all time high, peer reccomendations drive buying decisions and social media only amplifies that process.

Hope you’re having an incredibly productive day!

Why the Miami Heat ‘get it’ when it comes to Social Media

Once again our reigning NBA World Champion Miami Heat are blazing the playoff in route to what will hopefully result in another ring and another World Champion trophy. It’s no mystery, it feels great to be a resident of Miami and proud Miami Heat fan!

Yesterday morning as I saw a post from my good friend and the Miami Heat’s own Uptown Dale, I quickly searched the ever so friendly app Seat Geek and found a pair tickets within reason, I grabbed them immediately. My 13 year old daughter has been asking to go to a game and what a better time than the playoffs for a Daddy/Daughter date!

Shortly after purchasing the tickets I posted on Facebook and Twitter that I was going to being surprising my little princess and to my surpise the Miami Heat replied to my tweet and asked for my section and seat numbers as they “want to drop some goodies off for us” – all I could do was smile. What an incredible example of a LARGE brand ‘getting it’ when comes to social media.

The Heat clearly understand that their fans are what the franchise is all about and social media now enables you to connect with those fans instantaneously and do things like give people something when they say something nice about you. You can resolve issues, say thank you or share content directly with those that are already in your fan base.

The moral of this story is, Twitter works.

A HUGE thanks my friends at the Miami Heat for their kind gesture at yesterday’s game. We had a blast and to top it off we came home with a Miami Heat WIN for Game 1!

Let’s Go HEAT!

Bryan Kramer Interviews Sebastian Rusk on his new book

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Good times with my buddy Bryan Kramer for his podcast!

Check out the episode here:

BK podcast

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The Scientific Guide to Hashtags: How and where to use them

How many countless times have you unsuccessfully tried to explain what a hashtag is to someone? Or better yet, maybe you’re reading this and thinking, I still have NO CLUE what that pound sign thingy is, why it does or why people even use them.

Buffer wrote a recent post on “A Scientific Guide to Hashtags: How Many, Which Ones, and Where to Use Them…

Read the entire article here: http://bit.ly/1lArWIe