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Social Media SUCKS Scope EPISODE 1 w/ Sebastian Rusk

 

This is my BRAND NEW show on Periscope, called the ‘Social Media SUCKS Scope!’

The mobile app that allows you to LIVE stream video from your smartphone or device!

Produced via Periscope: http://bit.ly/SMsucksScope1

http://SocialBuzzTV.com production

Sebastian Rusk joins the Orate, an online marketplace for Social Media Speakers

 

I’m stoked to be added to the Orate.com list of Social Media speakers.

Orate is an online marketplace that helps event organizers and public speakers more easily find one another. Organizers can find the perfect speaker, meeting both their event’s needs & budget.

Check out my Social Media Speaker Bio here: http://www.orate.me/resume/sebastian-rusk/

[REPLAY] Sebastian Rusk’s #SocialMediaSUCKS LIVE Book Signing at Books & Books

Check out the [REPLAY] of the LIVE stream that was cast last night thanks to our friends at Books & Books! BIG thanks to my friends at Yelp Miami for being a sponsor!

[RECAP] Traffic & Conversions Summit 2015

Copy and Paste that ‘Copyright’ Facebook Message, sure Bob!

Well ‘the internets’ seem to be at it again as the viral ‘Copy and Paste ‘Copyright’ Facebook Message‘ has gone viral again as Facebook users (aka the most guliable people on the planet) continue to share copy and pasted update that alledgedly waives Facebook’s right to your personal information.

Quick heads up, THEY OWN IT ALREADY! That’s right, you give them everything they want the day you sign up for a Facebook account. They are no dummies, the more they know about you, the better they can market to you.


More ABC News Videos | ABC World News

Don’t hate the player, hate the game. They’re not worth $100 billion for nothin’

How many times have you seen this viral hoax get posted? Share your experience in the comments below!

Social Media Event Marketing : Here’s What You Need To Do

Have you ever hosted a party and promoted it to all of your Facebook friends? If you answered ‘yes,’ that’s social media event marketing, but it’s not just inviting your friends and hoping they’ll ‘Join’. Social media is a VITAL part of how attendees experience your event, and if you’re a marketer, that could mean lots of new opportunities to maximize your marketing strategy.

Hootsuite wrong an AWESOME post recently that gives you a detailed blueprint on how to leverage social media marketing at your next event:

Read the entire post here: http://bit.ly/1rdej5k

What if we treated LinkedIn like Facebook?

It’s 2014 (almost 2015) and it is beyond clear that our culture is officially “digitally addicted” – the average person is never more than 3 feet away from their smartphone at any given time, 3 FEET! Now if that was a newborn or infant I would completely understand but A PHONE?

Most people check Facebook before they even roll out of bed in the morning, yes, before coffee. When did all of that change? The answer is about 10 years ago. These platforms were created to enable us to share our lives with our friends and family, the double-edge part of that equation is that we are dependant on being “in the know”. Why? It’s too easy not to be.

Now picture this, imagine if we put as much effort into LinkedIn as we currently do to Facebook. Imagine your feet hitting the floor every morning and the first think you did was scroll through your LinkedIn stream to see what your contacts were up to. Liking, commenting, sharing and interacting with your B2B people, (which in some cases are your friends as well).

What is the difference with the interaction?

Is it the content? Is it that Facebook is viewed as so “PERSONAL” to us?

Is it that we view our LinkedIn network from “BUSINESS ONLY” perspective?

What would it look like if we put some thought into how we could “strategically” interact with our LinkedIn contacts in an effort to grow our businesses and/or achieve our sales goals as reprensentative of a brand.

You’re spending time online anyway, so why not take the productive approach?

Here are 5 few examples of how you can:

  1. Prospecting! What type of new contacts are you currently seeking for your business or the business you represent? Are you already connected to these people?
  2. Share content! What type of content can you share with your existing LinkeIN network that would spark their interest? (Blog posts, LinkedIN posts, business related memes, etc)
  3. Ask for favors! People want to help. Dropping an existing connection a quick message (which gets emailed to them as well) is a great way to get help!
  4. Connect elsewhere! Find out where else your LinkedIn contacts are connected online. Twitter is a great medium to connect and it’s not as ‘personal’ as connecting on Facebook (which I think will change, very soon) and it allows for instant converation. Most Twitter users have an app installed to notify them of new Twitter mentions, messages, etc.
  5. Email them! Import your LinkedIn contacts into your email database and drop that new list a quick email to say hello, NOT to SPAM!

Take heed to these 5 tips and I’m confident you’ll be treating LinkedIn like Facebook in no time!

[POLL:] How are YOU using LinkedIn vs Facebook?

Comment below!

 

 

(Photo credit #1: http://www.brunchnews.com/telegraph/technology/linkedin-aims-to-drive-mobile-uptake-with-multi-app-strategy-1074097 Photo #2: http://www.winningimpression.com/why-not-connect-to-strangers-on-linkedin-its-not-facebook/)

 

Twitter is about to change, in a BIG way…

Analysts have been having a field day with Twitter citing that they are not doing enough to improve the product and growth path for users.

Twitter hosted their first-ever Analyst Day event, where the Twitter team promised to launch new features to the platform such as, messaging, a video creation tool and content curation features, among other services, in the coming months to make the social network more engaging to new and existing users.

Read more here: http://on.mash.to/1pVEcG2 via Mashable

[STATS] Social Media in 2014

Not too long ago, it was said that Facebook was struggling with attracting that of the younger generation as most prefer an ‘alternative’ to Facebook.

Twitter is apparently struggling with a stock price plummet.

Here are some actual statistics to see how healthy social media channels are in 2014…

Read more here: http://bit.ly/1xn7GMK

[REPLAY] Mari Smith #Facebook2015 : What Marketers Need To Know

My buddy Mari Smith hosted a GREAT webinar yesterday on what to expect with Facebook in 2015 and what marketers need to know.

Check it out below!