Entries by srusk

Ruth Chris Steak House Dropped The Ball and Michigan Fans Picked It Up

The brains behind the Ruth Chris Steak House campaign that would run alongside the University of Michigan/Rutgers College Football game this past Saturday, probably thought they had a REALLY brilliant idea when they came with the idea of giving fans on their Facebook page, a certain % discount based on how many points Michigan beat […]

WTF is Pokémon GO?! How Small Businesses Can Win New Customers

So you’ve seen it on the news, read something about it online, but you’re still at a loss for WTF Pokémon GO is all about?! Wikipedia defines the game as: Pokémon Go (stylized as Pokémon GO) is a free-to-play location-based augmented reality mobile game developed byNiantic and published by The Pokémon Company. It was released in July 2016 for iOS and Android devices. The game allows players to capture, […]

Why Gary Vaynerchuk Is The Most Humble Guy In The Game

Now that I’ve got your attention, allow me let me elaborate. Last week while tuning into one of Gary Vaynerchuk’s Facebook LIVE streams, someone posed the question, “Gary, are you ever humble about anything?” to which I replied, “Gary is the most humble dude I know.” Gary thanked me as candidly said “Sebastian you may […]

How To Use Snapchat in 2016

Snapchat has been valued at $16 billion. Should I continue? Teenagers and 20 something’s (I think they call them ‘Millennials’) however Snapchat’s user interface isn’t the easiest to understand or embrace. So what is the all the rage w/ Snapchat?! My good friends Carlos Gil and Tyler Anderson teamed up on Tyler’s podcast a few weeks back to chat about […]

[REPLAY] Sebastian Rusk KEYNOTE on Social Media and Public Relations

I had a blast giving a talk on Social Media and Public Relations for my friends at the Gold Coast PR Council at NCCI Holdings in Boca Raton, FL! Here’s a copy of my presentation deck: Top 5 Social Media and Public Relations Tips for 2015 from Sebastian Rusk

How To Use Social Media Marketing in 2015

Have you ever heard yourself say that? You probably have, and more than once. Social Media althought 10 years old (almost 11) is still very, well, NEW! But it’s no mystery that… It’s 2015 and as my friend Gary Vaynerchuk says, “Social Media is overthrowing goverments in the Middle East, do you REALLY think it’s […]